Editor’s note: This is the third in a series of blog posts for Membership Month where experts share how they reach out to prospective members, keep existing members engaged, and create an environment that allows new clubs to form and thrive.
By Tom Gump
I am often asked “How do I grow my club?” or “How do I find members for my new club?” I have a great answer – Rotary alumni. These past participants of Rotary programs are an often-overlooked source of potential members with a built-in understanding of who we are and a past experience with how we take action to serve to change lives.
Alumni represent an incredible network of leaders engaged in service around the world. Clubs sometimes think about inviting them as speakers or using them as extra hands for service projects. But if we take the time, effort, and willingness to remove a few of the barriers that keep them from joining, we can experience the benefits of their insight and talent to grow Rotary.
Let me give you three powerful real-life examples.Continue reading