Why you should care about Rotary branding

By Liz Thiam, Rotary brand specialist

As a Rotary brand specialist, I see Rotary signs everywhere. I guess you could say it’s an occupational hazard. Even my children spot Rotary signs wherever we go. So when I attended a local Rotary event in my hometown last year, I couldn’t help but notice how Rotary’s logo was being used. Continue reading

Rotary’s Intellectual Property team wins award

RI’s Intellectual Property team with the Trademark Review Industry Award. From left: Melinda Torres; general counsel assistant; Jomarie Fredericks, deputy general counsel; Beth Wollar, IP paralegal; Steven Routburg, general counsel; Angela Baluk, assistant general counsel; and Chris Cardenas, licensing specialist.

By Jomarie Fredericks, deputy general counsel, Chief Intellectual Property Counsel for Rotary International 

We’re very excited to let you know that RI’s Intellectual Property team won the World Trademark Review Industry Awards for Best Nonprofit Team 2018, beating out the Blue Cross and Blue Shield Association, the American Red Cross, the Federation of the Swiss Watch Industry FH and the Scotch Whisky Association. Please share in this recognition with us because the trademark protection effort extends to each and every one of the members!

Did you know that the name “Rotary” and the Rotary Wheel are registered trademarks? That’s right. The “Rotary Marks” are owned by Rotary International and used by the clubs and districts under guidelines set forth by the RI Board. Trademark ownership is a property right – sort of like owning a house or a car!  Continue reading