By Tom Gump, past governor of District 5950, and a Member of Rotary International’s Membership Growth Committee

I love August because it is the time of year when Rotary looks seriously at the topic of membership. We are a membership organization and as such, we need members to grow and expand our impact. Service is the avenue by which we make a lasting impact in our communities and how we keep our members engaged.

There are at least three methods of strengthening membership. We can pour energy into attracting new members. We can focus on engaging existing members. And we can form new clubs that serve distinct needs and serve as a magnet for attracting still more members. At different times and places, our Rotary International presidents have focused on all of these aspects of membership.