How to bring in new members

By Tom Gump, immediate past governor of District 5950 and a member and past president of the Rotary Club of Edina / Morningside, Minnesota, USA

Rotary’s recently launched Membership Society for New Member Sponsors has created a high level of enthusiasm for bringing new members into our organization and forming new and innovative Rotary and Rotaract clubs. How do you attract new members into your club? Or form a core of people interested in launching a new Rotary club? As someone who has brought in more than 50 new members (Membership Society Gold Level), I want to share a few thoughts.

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Shifting the paradigm on disability inclusion

Jeremy Opperman

Editor’s Note: In September 2020, Rotary formed a task force charged with assessing the current status of diversity, equity, and inclusion (DEI) in Rotary and shaping a comprehensive action plan to help us further value and live those principles throughout the organization. This is the fourth in a series of blog posts from DEI Task Force members reflecting on their work on the committee and why it is critical for the organization.

Jeremy Opperman joined the Rotary Club of Newlands in Cape Town, South Africa, in 2020. He was born with Retinitis Pigmentosa, a deteriorating eye condition which results in total blindness. He speaks, writes, and consults widely on topics including achieving disability confidence in organizations; making a business case for universal access; and taking a strategic approach to disability inclusion. Read his full bio.

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Rotary Youth Exchange alumni form new club

Fernando Nercelles films a program for District 4340's virtual conference.
Fernando Nercelles films a program for District 4340’s virtual conference.

By Fernando Pinto Nercelles, member of the Rotary Club of Pehuén de Las Condes, Chile; District Alumni Committee Chair; and District Peace Fellowships Subcommittee Chair.

The last couple of years have been especially challenging for Rotary members, particularly for those of us in leadership positions in our clubs or districts.

My district’s Alumni Committee that I have led for some years has approached involving our alumni from a traditional perspective: through one-on-one and case-by-case contact. Interesting but insufficient.

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Spouse membership is low hanging fruit

Club member and spouse
Carole Romp, left, and her partner, Dale Liebenthal, one of the club’s first spouse members. The Rotary Club of Sandusky’s spouse/partner plan has made it easy for spouses and partners to join.

By Maris Brenner, Rotary Club of Sandusky, Ohio, USA

As a career Sales/Marketing professional, it was always easier to “close the sale” when our potential client had familiarity with our product. And, in many cases, already liked it. In sales, we call this the “low hanging fruit.”

Most Rotary clubs already have potential members close by.

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Smile and celebrate the small wins in DEI

Todd Jenkins

Editor’s Note: In September 2020, Rotary formed a task force charged with assessing the current status of diversity, equity, and inclusion (DEI) in Rotary and shaping a comprehensive action plan to help us further value and live those principles throughout the organization. This is the third in a series of blog posts from DEI Task Force members reflecting on their work on the committee and why it is critical for the organization.

Dr. “Bowtie” Todd Jenkins serves as a Global Diversity, Equity, and Inclusion Leader at a Fortune 100 company in Corporate America and as an Executive Inclusion Trainer, Strategist, and Speaker with Bowtie Leadership, Inc. Todd is a member of the Rotary Club of Fayetteville, Arkansas; and has served as a Rotaract Advisor, Interact Sponsor, RYLA presenter, and Youth Services Chair. He is currently one of the youngest Youth Exchange District chairs in Rotary. Rotary. Read his full bio.

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5 ingredients of a successful Rotary club

By Barton Goldenberg, immediate past governor of District 7620 (Maryland and Washington D.C., USA)

Running a successful Rotary club is a bit like baking a cake. You need the right ingredients.
Running a successful Rotary club is a bit like baking a cake. You need the right ingredients.

If you’re a baker, you know that a great cake is made up of individual ingredients that come together to produce something special. A great Rotary club is like that, in that it is made up of a unique mix of ingredients. Here are the five that I have found in most, if not all, successful Rotary clubs.

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New club makes disability advocacy a priority

By Ken Masson, President, The Rotary Club of World Disability Advocacy

Ken Masson
Ken Masson

The need for human rights for people with disabilities is worldwide. From the largest to the smallest countries, there are opportunities for Rotary to improve the dignity, respect, and quality of lives for people with disabilities. That is why we chartered the Rotary Club of World Disability Advocacy. We saw so many possibilities of what Rotary could do.

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Warwick magic adds 15 members in under a year

Andy Rajapaske andGold Coast Passport Rotary Club members at a rally to end domestic violence.
Andy Rajapaske with members of the Gold Coast Passport Rotary Club and friends at a rally to end domestic violence.

Editor’s note: This is the fourth in a series of posts for Membership Month inviting experts to share how they reach out to prospective members, keep existing members engaged, and create an environment that allows new clubs to form and thrive.  

By Andy Rajapakse, assistant Rotary Coordinator for Zone 8 and a past district governor 

Last Rotary year was a year of opportunities for the Rotary Club of Warwick in Queensland, Australia. The club, chartered in 1932, had only seven members when I took office as governor of District 9640 on 1 July 2020. It dropped to three in March 2021. But on 30 April 2021, the club reported 15 members including eight women. It had 11 members under the age of 30 and three were previous members of a Rotaract club. What was Warwick’s magic? 

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Conversations with Rotary’s DEI task force

Valarie Wafer
Valarie Wafer

Editor’s Note: In September 2020, Rotary formed a task force charged with assessing the current status of diversity, equity, and inclusion (DEI) in Rotary and shaping a comprehensive action plan to help us further value and live those principles throughout the organization. This is the second in a series of blog posts from DEI Task Force members reflecting on their work on the committee and why it is critical for the organization.

Valarie Wafer, task force chair, is 2021-22 Rotary International vice president, and a member of the Rotary Club of Collingwood-South Georgian Bay, Ontario, Canada. She has served as an RI training leader, 2018 Toronto Convention Host Organization Committee member, assistant regional Rotary Foundation coordinator, and RI president’s representative. (Read her full bio).

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Want to grow your club? Ask Rotary alumni

Alumni represent an incredible network of leaders engaged in service around the world.

Editor’s note: This is the third in a series of blog posts for Membership Month where experts share how they reach out to prospective members, keep existing members engaged, and create an environment that allows new clubs to form and thrive.

By Tom Gump 

I am often asked “How do I grow my club?” or “How do I find members for my new club?” I have a great answer – Rotary alumni. These past participants of Rotary programs are an often-overlooked source of potential members with a built-in understanding of who we are and a past experience with how we take action to serve to change lives. 

Alumni represent an incredible network of leaders engaged in service around the world. Clubs sometimes think about inviting them as speakers or using them as extra hands for service projects. But if we take the time, effort, and willingness to remove a few of the barriers that keep them from joining, we can experience the benefits of their insight and talent to grow Rotary. 

Let me give you three powerful real-life examples. 

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