Nonprofits need to embrace strategies for success from the for-profit world

Lisa Greer
Lisa Greer

By Lisa Greer, Rotary Club of Beverly Hills, California, USA

“WE ARE NON-PROFIT. We are not a business!” As someone who has served as a board member, adviser, and donor for nonprofits, I’ve heard a version of this sentiment more times than I can count. At a meeting, it might be someone’s response while discussing a financial or organizational governance issue of the nonprofit. The statement often carries a whiff of disdain.

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How Rotary Community Corps help refugee communities

By Tom Gump, organizer of The Rotary Community Corps (RCC) for the Afghan Community in Minnesota, USA, and a past district governor

If you want to create positive peace in the world, you do not need to go all the way to Afghanistan or Ukraine, you can, together with others, have an impact from your own backyard. Positive peace is not only the absence of violence, but also includes a state of collaboration and support between states, nations, or members of a society.

Rotary and The Rotary Foundation are invested in creating positive peace. But what can we do in our local area to contribute to positive peace?

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Six tips for enjoying fundraising

By Maria Molina, Philanthropy Advisor for Latin America Zones 25A/23B

Maria Molina shows off some of the resources available to help you share the impact we have with donors.
Maria Molina shows off some of the resources available to help you share the impact we have with donors.

As you know, we are one of the largest nonprofits in the world and our commitment to humanity continues this year with the theme “Serve to change lives.” And that is why we need to be even more creative in our fundraising strategies.

Raising money for local and international projects should be an essential part of every Rotarian’s life. Consider this example from the world at large. A recent article in Giving USA reported that contributions by service organizations hit a record high in 2020 at $47.7 billion dollars.

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Restaurant venue dilemma

By Rotary staff

Your club has been meeting at a restaurant for 35 years. Your meeting contract extends for another five years, and your members like the venue and say the location is convenient. You recently learned that several restaurant staff members resigned and that the management is being investigated for serious discrimination allegations. What would you do?

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The power of the Rotary logo

By Charles Pretto, 2022-23 governor of District 5340 (California, USA)

I like the Rotary logo — the one with the wheel and the word “Rotary” next to it. It’s not always a popular opinion though. Some members prefer the old Rotary wheel and continue to use it, even though it was retired nearly a decade ago. In some ways, I get it. We Rotary members can be traditionalists.

The modern Rotary logo has something that the old one doesn’t though: name recognition — literally. The word “Rotary” (or Rotaract) is in big letters. It’s easy to read and most importantly, it’s easy to identify. I experienced that difference first-hand when I started wearing the modern Rotary logo on my lapel pin.

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