Juicy apples deliver End Polio message

District 2530 officials hold apples with the special End Polio mark at their district conference.

By Motoaki Sagara, District 2530 Public Image & IT Committee Chair, Japan

How can we get more people to learn about Rotary’s polio eradication efforts? This is a question my district asked recently. It’s not easy to get the public’s attention. It’s even less so in Japan, where polio has not been circulating in the wild for some time.

Last year, District 2530, Fukushima, sold Fuji apples, a local product of Fukushima, with the word “END POLIO” marked on them. As a result, we were able to raise more than $3,000 for polio eradication. It was an innovative idea. But there was another reason I was interested in this project. Continue reading