When more women work, economies grow

By Annemarie Mostert, a member of the E-club of Southern Africa

On International Women’s Day, 8 March, it is important to reflect on the milestones women have achieved in economic opportunity, and the role Rotary clubs can play.

The World Economic Forum’s latest Global Gender Gap report identified the continued burden of economic inequality and gaps in economic opportunity for women across the world. This data isn’t just about representation and greater opportunity. It is important for global economic growth.

Put simply, “When more women work, economies grow.” And you may be startled by how much. A recent McKinsey report estimates that if women play an “identical role in labor markets to that of men,” this could potentially add “$28 trillion, or 26 percent” to the global GDP.

As a member of Rotary, the global nonprofit at the intersection of commerce and cause, I believe that I have to make an impact at a local level. Rotary’s model is unique because although many organisations allow you to network professionally or get involved in community projects, few allow you to combine both of these opportunities.

Twelve years ago, I started a nonprofit called Sešego Cares in South Africa, based on a model that combines socially responsible business with sustainable projects to empower vulnerable people through skills and enterprise development. We’ve educated and enabled women to start their own bakeries, gardens, sewing projects, libraries, and other small enterprises to boost their sense of self-worth, lift themselves out of poverty, learn transferable skills, and transform their communities. As our model channels the power of private sector volunteerism through mentorship and job creation, we’ve also managed to eliminate administrative costs.

One project of which I’m particularly proud is the Zandspruit Bakery in Johannesburg, which opened its doors in 2012. This is a self-sustaining micro-enterprise powered in the beginning only by a solar oven, which can cook great quantities of food to feed many, with no fuel costs. With private sector sponsorship, and help from a local Rotary club, the facility trains entrepreneurs seeking to enter the formal economy.

Eight community members participated in a Business Management training course, and now run the bakery at a profit, as the goods, including bread, scones, biscuits and doughnuts, are sold to the local community at a cost lower than other suppliers. Profits are reinvested in the community, and the solar oven is a more affordable alternative to electricity.

In South Africa, we are in the top ten (no.6) of countries where women work more minutes per day than men. This reflects global data which shows that ‘women still spend more of their time on unpaid work such as housework, childcare and care for older people.’ This means less time for women to pursue economic opportunities, fewer women in senior management positions, and limited participation in shaping social and economic policies.

All this compounds existing inequalities as women have a lack of access to important assets like financial loans, or a lack of secure access to land rights. Gender based violence is also a serious issue in the country, with ‘intimate partner violence’ accounting for up to 70% of female murder victims by some estimates.

Progress has been made in legislation for women’s equality, education and political participation, but to convert legislation into action requires local engagement with socially conscious local partnerships involving civil society, the private sector and the government.

Bold action is required to challenge the recent prediction that the gender gap won’t close entirely until 2186, which is too long to wait. As Rotarians, we have a responsibility to use our unique position to make a difference.

Adapted with permission from a post on the Huffington Post South Africa edition

4 thoughts on “When more women work, economies grow

  1. Pingback: President’s Comment – 12 Mar 17 – Rotary E-Club of D9700 – SERVING HUMANITY

  2. Economy is not the only indicator we should look at.
    We ignore the indirect contribution to both economy and development of a country by women folks.

    A country cannot develop and prosper without good education facilities, values and good citizens. This starts from the family – especially the kids – their education, well-being etc.
    Taking care of elders and their needs.
    Then it involves community involvement in various aspects to maintaining clean environments, safe environment, addressing social issues.

    But none of the above important activities directly contribute to GDP but yet it is closely related to development, harmony, prosperity of the country to which women are the primary and most important contributors..

    Many women are already overloaded at least in developing countries and after doing all these things they also contribute to economy.

    So looking at women employed in jobs or doing business is not the only indicator we should look at. What if women stop doing all these developmental activities which are essential and lays strong foundation for the good/developed/harmonious country..

    An economy cannot prosper without good education, good values etc.

    So we have to think above as well as many dont consider this while talking about GDP growth with women working.

    Just my thoughts.



  3. Pingback: When more women work, economies grow | The Rotary Club of Carteret

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